Lowering CPA by 35.75% in just 10 days
Boosting ROAS by 92.56% in just
7 days
Optimized targeting and remarketing strategies that significantly reduced acquisition costs while maintaining lead quality.
Refining targeting for efficient lead acquisition
To achieve a substantial 35.75% reduction in Cost per Acquisition (CPA), we implemented a series of data-driven optimizations.
First, we refined the audience by reducing the number of interests, expanding the age range from 24 to 55, and extending the location radius to 35 miles.
Additionally, we enhanced remarketing efforts by adjusting lists to 180 days across Facebook, Instagram, and website engagers, ensuring we re-engaged high-value prospects.
These strategic adjustments allowed for more effective targeting, improved reach, and stable campaign performance — all while lowering acquisition costs.
Services Provided:
Real Numbers. Real Performance.
Real Numbers.
Real Performance.
$0.00
Ad Spend
Total investment over the 10-day campaign period.
$0.00
CPA
Final cost per acquisition after optimizations.
0.00%
CPA Reduction
Percentage decrease achieved while maintaining performance stability.
